Kylie Skin Launches In Selfridges Birmingham: Q&A With Kylie Jenner
Eagle-eyed beauty fans will have spied the launch of Kylie Skin by Kylie Jenner from across the pond last year – we sure did! So we’re thrilled that her highly anticipated skincare collection is now available at Selfridges.
Shop the nine-piece collection, get to know the 100% vegan products and read an exclusive interview with Kylie Jenner, where she discusses her everyday routine, her move into skincare and the importance of beauty rituals.
IN CONVERSATION WITH KYLIE JENNER
Kylie Jenner shares more about her new line, how she deals with bad skin days and the importance of trusting your instinct.
Tell us about the inspiration behind Kylie Skin by Kylie Jenner.
Skincare and make-up go hand-in-hand, and Kylie Skin was something I dreamt up soon after I launched Kylie Cosmetics. I wanted to be able to give people everything they need to prep skin for make-up and provide them with a simple yet effective routine for day and night. I am so happy to be sharing it with everyone in the UK! Building my make-up line from the ground up has taught me a lot, and I’m so blessed with that knowledge to apply to my skincare business.
Tell us about the formulations – what were you keen about being included? And what were you adamant about avoiding?
We took a long time to perfect each formula! All of the products are vegan, dermatologically tested and suitable for all skin types. I wanted to create formulations that would be accessible to everyone.
What are your go-to products for your morning and evening skincare routine?
Every morning, I start my skincare routine with my Foaming Face Wash to help remove any dirt or excess oils, followed by my Vanilla Milk Toner and Vitamin C Serum. I top this off with my Face Moisturizer. At night, after using my make-up remover, I’ll go through my morning routine again but will use my Hydrating Face Mask on nights I want some extra hydration.
Before launching Kylie Skin by Kylie Jenner, what were some of your biggest learnings from Kylie Cosmetics?
Trust your instincts and listen to your customers. I create products that I’m passionate about, love, use, and believe in. I try not to worry too much about trends or what other people are doing. I like to get feedback from my customers, and I love reading their reviews. It’s always helpful to know what they like and don’t like.
How do you deal with bad skin days?
Everyone has them! I try not to let them bother me and just get back to my routine, drink lots of water and eat healthily.
When have you felt your most beautiful?
Honestly, when I look at my daughter. She makes me feel so fulfilled and like I can do anything I want with her by my side. She’s my inspiration, and being her mommy is the most beautiful thing in life.
Why is taking time to enjoy our beauty rituals important?
With everything going on in the world, beauty rituals have become my way to destress and unwind. It’s so important to find time in the day for self-care, whatever your version may be!
How do you want women to feel after using your products?
Empowered. Confident. Beautiful (inside and out).